eLipa Brand Mark Guidelines

Background Contrast Specifications

Always provide sufficient contrast with the background against which the Mark appears.

Colour Specifications

The eLipa Brand Mark is available in full-color and white. Full-color is preferred in print and on screen. When technical limitations prohibit the use of full-color, use the white version.

Using the eLipa name in text

Lettercase
When referencing the eLipa name in text, use an lowercase “e” and uppercase “L”.